Thong - Warm sand at dusk


Your softest, most sustainable underpants.

Our minimalist design is smooth, soft and perfect under jeans.

Flat elastic and stitching minimise panty lines while resisting a hungry bum.

Our hero fabric is sustainable, silky and sweat-wicking.

Made from a by-product of organic cotton then blended with elastane for stretch, it maintains all the properties of cotton you love (cool to touch, breathable, sweat wicking) whilst feeling slinky and silky. Finally a gorgeous fabric your gynaecologist wants you to wear.

For every bra sold we give two pairs of underwear to women fleeing violence.

It's a small mercy we can give together in a time of intense vulnerability.

We don't believe you should have to choose between a great product and a sustainable one. We're committed to leading the industry in pioneering sustainable materials and practices.

Our proprietary fabric, a by-product of organic cotton, is a great example of this ethos - it's better than a synthetic to wear, to touch as well as environmentally. Winning.